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Where: in the theme editor, open Theme settings (the gear icon at the top of the left sidebar) and choose Layout.
Theme settings, Layout, in the theme editor

1 Theme settings (the gear icon) · 2 Layout, opened in the sidebar

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How it works

  • Page width sets the widest the content gets, from 1000 to 1600 px (default 1280).
  • Without a favicon, a built-in icon shows in the browser tab.
  • Logo text replaces the store name in the header, footer and password page when no logo image is set.

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Edit it

  • Upload a 32 x 32 px favicon.
  • Type a short Logo text, for example a lowercase wordmark, or leave it empty to use your store name.

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Settings