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The product page

The product information section, where the Back in stock alert block goes

The Back in stock alert block in Product information shows a small email form on sold-out variants only. It is already in the default product template; add it with Add block > Back in stock alert if you removed it.

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What happens

  1. A shopper on a sold-out variant enters their email and selects Notify me. Signed-in customers find their email filled in.
  2. They see a thank-you message.
  3. Shopify sends you a contact form email tagged back-in-stock, with the product name, the variant and a link to it.
Switching to an available variant hides the form again.

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Settings

Edit the block’s Heading and Text. The other words, such as Notify me, live in Edit default theme content.

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Good to know

  • The theme doesn’t send the restock email for you. Reply to each request when the item is back, or install a back-in-stock app if you want automatic emails.
  • A variant that has Continue selling when out of stock turned on is still available, so it shows Pre-order instead of this form.