Rich text

Where to find it

Not on any page when the theme is installed. In the theme editor open any page, click Add section and choose Rich text.

Shows the Kicker, the Heading (Medium or Large), the Text and the buttons, in that order.
Each button shows only when both its label and its link are filled. The first is solid, the second outlined.
Alignment places everything at the start or centered. Width Narrow keeps a readable column up to 760 px; Wide uses the full page width.
Show on a panel puts the content on a framed panel.
A Large heading grows and shrinks with the screen.
The section is hidden, on the storefront and in the theme editor, when Kicker, Heading and Text are all empty.

Type a Heading and two or three sentences of Text.
Add a First button label and First button link, and optionally a Second button label and Second button link.
For a short statement between product sections, choose Center for Alignment and turn on Show on a panel.
Pick a Color scheme to set it apart from the sections around it.

Setting	What it does
Kicker	Text.
Heading	Text. Default: Talk about your store.
Heading size	Options: Medium, Large. Default: Medium.
Text	Formatted text.
First button label	Text.
First button link	Link: a page, product, collection or web address.
Second button label	Text.
Second button link	Link: a page, product, collection or web address.

Layout

Setting	What it does
Alignment	Options: Start, Center. Default: Start.
Width	Options: Narrow, Wide. Default: Narrow.
Show on a panel	On or off. Default: off.
Color scheme	Color scheme for this area (edit the schemes in Theme settings → Colors). Default: Scheme 1.